When creating the brand identity, it is necessary to define a suitable image style. In collaboration with Kurt Anthierens (photography) and Charles Pacqué (video & editing), a series of images were made that strengthen the brand feeling.
The imagery style
we developed is spontaneous, human, and authentic. We provide a traditional picture of the activities and employees at the recycling company. In addition to the production on the company’s premises, we also look for the landscaping around it. By showing details of processes, products, and applications, we provide an insight into Campine’s impressive operation.