Outstanding technical 

event support.

brand strategy
Listening, talking, observation / Insights workshop / Naming workshop
brand definition
Naming / Brand development / Copywriting / Storytelling / Brand claims / Brand guidelines
brand experience
Stationery / Art direction / Print design / Company presentations / Gadgets / Signage / Advertisements / Web design / Copywriting / Storytelling
John and Jane - branding by skinn | by skinn branding agency
John and Jane - branding by skinn | by skinn branding agency
John and Jane - branding by skinn | by skinn branding agency

From anonymous 

to brand.

We discovered through extensive discussion that the credits for a successful event were seldom linked to the technical event support team, but mostly to the event organiser. In fact, the client stayed anonymous most of the time. This starting point (John Doe & Jane Doe are terms used to name unidentified people) was the opportunity to build a strong overall concept.

John and Jane - branding by skinn | by skinn branding agency
John and Jane - branding by skinn | by skinn branding agency
John and Jane - branding by skinn | by skinn branding agency
John and Jane - branding by skinn | by skinn branding agency

A challenging 

approach.

Looking at their competitors, we convinced our client to take a branding approach that is unique in the event sector. The naming and branding resulted in a distinctive way of storytelling that enhances their market position. Being the first to make a clear statement, John & Jane became pioneers, like Adam & Eve. Go and see www.johnandjane.be.

John and Jane - branding by skinn | by skinn branding agency
John and Jane - branding by skinn | by skinn branding agency
John and Jane - branding by skinn | by skinn branding agency
John and Jane - branding by skinn | by skinn branding agency
John and Jane - branding by skinn | by skinn branding agency
John and Jane - branding by skinn | by skinn branding agency
John and Jane - branding by skinn | by skinn branding agency
John and Jane - branding by skinn | by skinn branding agency
John and Jane - branding by skinn | by skinn branding agency