Creating a new style with a smile.
The colour of lavender and a game of pétanque inspired us to start the rebranding, holding firm to the company’s DNA, but reshaping it into a totally new feel.
We consequently designed the seasonal catalogue, the website and multiple tools, which were all enriched with imagery by a very lucky photographer we sent to the sunny side of France for a couple of days. The results even put smiles on our faces.
Rebranding Reli’s online presence also proved to be an effective action. The design for the website and social media became a perfect line extension for the holiday provider.
Reli became a recognisable brand, keeping the focus on summer and good times.
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