BLACKBOXX Exterior Gevel | SKINN BRANDING AGENCY
work
Blackboxx Branding
Skinn Branding Agency

Building better
business in Bruges.

Challenge

Giving new life to an old industrial building. That was the Blackboxx project: a brand new co-working space in Bruges. The project involved a total makeover of the building, inside and out, a new spatial identity, a new name, an unmistakable graphic identity, ... in short, all-encompassing, clear and distinctive brand. From scratch.

BLACKBOXX zijgevel gebouw coworking | SKINN BRANDING AGENCY

All about energy

Blackboxx is a unique co-working facility: 1,650 square metres of inspiring space for entrepreneurship and innovation, with room for 120 enthusiastic people and a community that makes that enthusiasm even stronger. Blackboxx is all about energy, and every element of the brand identity needed to radiate this.
Skinn placeholder | SKINN BRANDING AGENCY
Online identity
Website
Website & marketing

Bigger, better, stronger

Blackboxx's brand identity is bold and direct. The branding is based on grids, which dominate the spatial identity, the graphic identity and the online identity.

GRID
SKINN BLACKBOXX Branding Logo | SKINN BRANDING AGENCY
SKINN BLACKBOXX Branding Notepad Design Huisstijl Stationary 1 | SKINN BRANDING AGENCY
SKINN BLACKBOXX App | SKINN BRANDING AGENCY
BLACKBOXX gridsystem | SKINN BRANDING AGENCY
The logo, the bold font and the basic colours black, white and red recur throughout the Blackboxx brand story. The overall effect is more than just a nod to the building's industrial past. The verbal identity that has been developed is also direct and bold.
SKINN BLACKBOXX Branding Symbol | SKINN BRANDING AGENCY
SKINN BLACKBOXX Typography | SKINN BRANDING AGENCY
SKINN BLACKBOXX Cube Signage | SKINN BRANDING AGENCY
SKINN BLACKBOXX Postcard Design Branding | SKINN BRANDING AGENCY
imagery identity
Photo & video
Photography style

The tagline 'Nothing will work until you do' is perfect for Blackboxx. This can also be seen in the photography. Everyone is in action.

SKINN BLACKBOXX Branding Photography Fotografie Beeldbewerking | SKINN BRANDING AGENCY
Blackboxx’s main ambassadors are the members themselves. If they want to share images, they can edit them with a specially developed filter in the Lightroom app. This gives the photos a recognisable style that fully fits with the visual identity that was developed for Blackboxx.
SKINN BLACKBOXX Branding Photography Fotografie Photo editing Beeldbewerking | SKINN BRANDING AGENCY
Imagery style
lightroom presets
online identity
webdesign & digital marketing
The grainy photographic images and online identity all convey the feeling on which the brand is built. This is true both on social media and on the brand-new website. Here too, the site’s industrial past lives again through the combination of a contemporary and straightforward design with a solid and robust character.

BLACKBOXX.BE →
SKINN BLACKBOXX Branding Webdesign 1 | SKINN BRANDING AGENCY
SKINN BLACKBOXX Web Mobile | SKINN BRANDING AGENCY
SKINN BLACKBOXX Webdesign Mobile i Pad CLEAN | SKINN BRANDING AGENCY

Communication is very clear and simple on social media, in short and direct messages, all in the recognisable visual and online identity.

social
BLACKBOXX Social Instagram posts | SKINN BRANDING AGENCY
BLACKBOXX Social Media Posts | SKINN BRANDING AGENCY
SKINN BLACKBOXX Social Media Instagram Post | SKINN BRANDING AGENCY
Blackboxx opened in September 2019 and has been inspiring its community since day one. The members are in non-stop contact with the brand every day. Notebooks, disinfectant hand gels, coffee cups, ... the same logo grid appears everywhere. The iron grid balustrades, the tiles on the wall, the paving pattern of the terrace on the industrial dock, the windows of the separate offices, the bar cabinets of the inviting Bar Noir...
SKINN BLACKBOXX Photography Fotografie Interior | SKINN BRANDING AGENCY
Spatial identity
Interior
Office & furniture design

Bold but welcoming

A minimalist, fresh, welcoming design was chosen that reinforces the building’s openness. The neon signs add an extra touch and complete the overall effect. Blackboxx is tough, young and hip, but also minimalist, refined and open. The desks were specially designed for Blackboxx, in the three basic colours.
SKINN BLACKBOXX Photography Fotografie Visual Storytelling 15 | SKINN BRANDING AGENCY
BLACKBOXX Interior Detail Bar | SKINN BRANDING AGENCY
BLACKBOXX Interior Detail Workspace | SKINN BRANDING AGENCY
BLACKBOXX Interior Desk | SKINN BRANDING AGENCY
BLACKBOXX Interieur workspace | SKINN BRANDING AGENCY
Blackboxx is a unique location in Bruges and far beyond. Open, light-filled work spaces overlooking the water. A dockside terrace where you can meet, have lunch and take a break. Meeting rooms inside of various sizes. A spacious event venue, the hip Bar Noir, the friendly lobby area. Open workspaces designed and furnished to help you focus in a characterful and minimalist interior.
BLACKBOXX Interieur Meetingroom | SKINN BRANDING AGENCY
BLACKBOXX Exterior Detail Signage | SKINN BRANDING AGENCY
SKINN BLACKBOXX Branding Signage Signalisatie 4 | SKINN BRANDING AGENCY
BLACKBOXX Interior Office | SKINN BRANDING AGENCY
SKINN BLACKBOXX Photography Fotografie Visual Storytelling 14 | SKINN BRANDING AGENCY
SKINN BLACKBOXX Photography Fotografie Visual Storytelling 11 | SKINN BRANDING AGENCY
SKINN BLACKBOXX Photography Fotografie Visual Storytelling 13 | SKINN BRANDING AGENCY
The ambition and the vision were there to create a vibrant new part of the city in a location where no one would have expected it. New ideas take shape every day in Blackboxx. Ideas to make businesses better, bigger and stronger. In an environment where people can be at their best every day, and more productive than ever. One story, one identity, one experience: a strong brand.
SKINN BLACKBOXX Photography Fotografie Visual Storytelling 12 | SKINN BRANDING AGENCY
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+32 (0)50 31 28 32
Blackboxx
Krakeleweg 39
8000 Bruges


+32 (0)3 201 51 50
The Market Antwerp
Scheldestraat 11
2000 Antwerp


+31 202 44 59 86
A’DAM TOWER
Overhoeksplein 1
1031 KS Amsterdam
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